As the coronavirus pandemic worsens across the globe, more and more brands are jumping in to do their part. Many bridal brands are now offering their skills to make a positive difference in any way they can.
Sewing surgical masks
Many bridal designers have joined the fight against coronavirus by repurposing their workshops to produce non-surgical face masks that they will donate to hospitals in need. High-fashion designers like Naeem Khan, Louis Vuitton, Burberry, Prada, Chanel and Christian Siriano are just a few of the big names who have joined the call. Smaller bridal companies are also participating.
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Bridal retailer Davids Bridal and popular craft store JOANN have paired up to produce non-surgical masks for hospital systems and senior living facilities across the USA. They plan to donate 50 000 masks every week.
“It’s such a privilege to support frontline medical personnel who are so selflessly fighting this pandemic. David’s Bridal is actively committed to protecting these heroic individuals and we are deeply grateful for the partnership with JOANN to make this happen,” said Jim Marcum, David’s Bridal CEO.
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Honouring healthcare workers
To celebrate and honour all the hard work healthcare workers do, Pronovias is offering engaged healthcare workers the world over the chance to wear a Pronovias gown, free of charge. Any hospital-employed bride-to-be, from doctor to nurse to janitor, is eligible. This forms part of their Heroes Collection, which is dedicated to all the healthcare workers.
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Lady Gaga’s favourite designer, Brandon Maxwell is working with milliner Gigi Burris, jewelry designer Eva Fehren, celebrity stylist Micaela Erlanger and shoe brand Margaux to donate complete wedding outfits to three brides whose weddings have been affected by the coronavirus.
“As a company who has been fortunate to play a small part in so many women’s special days, we realise the current crisis and the economic repercussions from it may have already deeply affected you,” Maxwell wrote on Instagram. “In times of darkness we must look to the light, and we believe an optimistic moment to look forward to is important.”
Feature image: Instagram / Louis Vuitton
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Flowers are always a good idea, as they bring colour, texture and smell lovely too! With all the incredibly beautiful flowers out there, it’s hard to choose the right ones for your wedding tables.
While roses have been used for ages, we never get tired of looking at them. In season during South Africa’s summer months, they are readily available in most parts of the country and are available in so many different kinds and colours that you are spoiled for choice.
Think romantic, playful and sensual. We take a look at modern trends on how to make your tables pop with roses:
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Image: Pexels
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As time goes on, people are becoming much more aware of the products they use and its impact on the world. The call for more ethical practices in the fashion and beauty industry is one that is quickly gaining momentum.
If you’re on a journey of lessening your harmful impact on the world, an easy way to start is with the makeup products you use.
What is cruelty-free makeup?
Cruelty-free makeup brands don’t test on animals at any stage of their development. They also don’t contract other parties to test on their behalf and, in most cases, don’t sell their products in countries that require animal testing. If a brand is sold in China, for example, its most likely not cruelty-free because of the country’s policies.
Cruelty-free products are tested through a variety of alternative methods like using human and animal cell cultures that have been grown in laboratories, human tissue that has been donated to science, or through computer modelling.
You can easily spot if a makeup brand is cruelty free. The makeup components will typically have a logo of a bunny printed on it somewhere close to the ingredients list.
If the brand is vegan, that means there are no animal products included in the items either. A brand can thus be cruelty-free but not vegan. If you’re vegan, look out for non-vegan ingredients like lanolin, beeswax, glycerin, elastin and squalene to find out its status.
Where can I find it?
In South Africa, there are a number of popular brands that are also cruelty-free, like Wet n Wild, Urban Decay, NYX, Catrice, Smashbox, Essence, LA Girl, Oh so Heavenly and Physicians Formula.
Brands that still employ animal testing or employ third parties to test on animals include Maybelline, Benefit, Clinique, MAC and L’Oreal.
Feature image: Pexels
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A destination wedding is probably one of the most difficult types of nuptials to deal with, under the current circumstances. Social distancing and international travel bans essentially ensure that these weddings can’t happen.
At this point, you’re most likely extremely worried about what to do with regards to your destination wedding. Lisa Sheldon operater of I Do Island Weddings & Honeymoons in Janesville and president of Destination Wedding & Honeymoon Specialists Association, told Boston Globe that it might be a bit of a tough situation.
She said that the honeymoon side of things can be quite flexible. However, “it’s a little bit harder when it’s a destination wedding. This is a day that a couple has dreamed about for a long time and planned and spent money on. It’s already an emotional trip — and then to have something like this come in and affect it. . . . That really is out of their control,” she said.
Her advice was to cancel as much as possibly as quickly as possible, in order to get refunds. When the health crisis is contained and things go back to normal, everything can be rebooked.
Many airlines and travel agents have adjusted their policies to allow for cancellations at this time. There is more flexibility now, as suppliers are aware that everything is not in the control of travellers.
Some have advised to change the location to one that is more local. However, in South Africa, no gatherings are allowed so this would not be a viable option.
Unfortunately, the best you can do is chat to all your suppliers as quickly as possible, and attempt to have everything postponed. People will be very understanding during this time, so we’re sure you don’t have that much to worry about.
What’s most important right now is that you consider the health and safety of yourself and your guests. You wouldn’t want to put anyone in to harm’s way. It is an unfortunate turn of events, but things will turn out fine if you put your best foot forward!
If your destination wedding is planned for much later in the year or next year, you may want to have a chat with some travel agents and keep your eyes peeled to the news. You never know, it may still be possible to carry on as planned if the situation surrounding the spread of coronavirus takes a turn for the better.
Image: Unsplash