• Introducing ‘I Want Choo Le Parfum’ – an intense and vibrant perfume ready to ignite confidence.

    ‘I Want Choo Le Parfum’ joins the exclusive ‘I Want Choo’ fragrance line embodying the daring, glamorous and exceptional craftsmanship synonymous with Jimmy Choo. The latest instalment has been expertly crafted to align with the first two creations, delivering a complimentary third fragrance for the collection.  I Want Choo Le Parfum brings a sumptuous and playful amber floral woody perfume to the sought-after line up, offering a scent personality fit for any occasion with one unified desire; to capture the powerful and celebratory spirit at the heart of Jimmy Choo’s DNA.

    An exemplary creation by perfumers Marie Salamagne and Amandine Clerc-Marie, ‘I Want Choo Le Parfum’ combines the finest ingredients of white flowers and woody notes, the sparkling statement blend is a feminine and sophisticated fragrance, the perfect accessory to an unforgettable evening.

    Picture: Supplied

    The scent journey begins with vibrant, lifting top notes of pear, golden gardenia and blackberry followed with a creamy, warm heart with notes of jasmine, patchouli and ambrette, and is rounded off with base notes of moss amber, sandalwood and praline accord for an evocative blend of fragrance excellence.  

    The captivating ‘I Want Choo Le Parfum’ fragrance is suitably housed in a statement, sculptural bottle designed to align with the desirability of the scent within.  Elevated further with a translucent metallic golden glass and elegantly decorated with the brand’s signature JC monogram.  The attention to detail of the bottle design is completed with a spray cap infused with Jimmy Choo’s signature gold and finished with a hammered effect accent ring. Presented in an exquisite shimmering gold box, the packaging is the perfect pairing for the perfume.

    The city of London after-dark becomes the playground for the ‘I Want Choo Le Parfum’ campaign, scenting the city’s landscape with its alluring and addictive fragrance.  Lining London’s street with gold, one of the house’s signature shades, the beautifully-crafted golden bottle featuresalongside model muses, Rebecca Longendyke and Sacha Quenby, against the backdrop of the intoxicating energy and joy of the city at night. ‘I Want Choo Le Parfum’ is inspired by the daring essence of the Jimmy Choo woman, ready to take on the London party scene with confidence.

    Picture: Supplied

    ‘I Want Choo Le Parfum’ is a playful, vibrant ode to empowering female friendships, evoking glamorous andmemorable nights.    

    ABOUT JIMMY CHOO:

    Established in 1996, Jimmy Choo is a global luxury brand with an empowered sense of glamour and a playfully daring spirit. Celebrated for its confident style and exceptional craftsmanship, Jimmy Choo is synonymous with the art of celebrity dressing and red-carpet style. The house’s innovative spirit meets time-honoured techniques in the form of exceptional collections spanning footwear, handbags, fragrance, a range of accessories and a growing men’s offering. Together, CEO Hannah Colman and Creative Director Sandra Choi have built a global powerhouse defined by glamour, optimism and joy. Jimmy Choo is part of Capri Holdings Limited’s global fashion luxury group publicly listed on the New York Stock Exchange under the ticker CPRI.

    When we think of a wedding toast, the mind often leaps to the sound of a popping cork and the effervescence of champagne. However, as modern weddings evolve to become more inclusive, health-conscious, and culturally diverse, a new star has emerged on the tables of the world’s most prestigious venues. Inah Superior Grape Juice, established in 2006, is redefining the “non-alcoholic” category by offering a beverage that possesses the complexity, prestige, and sensory depth of a fine vintage wine.

    For the couple planning their special day, the beverage selection is about more than just quenching thirst; it is about creating a cohesive, high-end experience for every guest, regardless of their lifestyle or dietary choices. From the ancient soils of South Africa to the dinner tables of the global elite, Inah is the sophisticated answer to the modern wedding toast.

    A Legacy Rooted in the Western Cape

    The journey of Inah begins in the heart of South Africa’s wine country: the Western Cape. This region is world-renowned for its terroir, where ancient soils and a unique climate provide the perfect environment for premium grapes to flourish. Inah’s philosophy is “Birthed in nature, rooted in goodness, and extracted for enjoyment”.

    These grapes are harvested at their absolute prime, ensuring they are filled with the rich flavours and heart-protecting antioxidants that only mature wine grapes can provide. Unlike mass-produced juices that often rely on concentrates and added sugars, Inah is crafted from 100% pure cultivar grapes. This dedication to quality ensures that the final product isn’t just a drink, but a tribute to the natural beauty of its origin.

    Mastering “Wine Complexity”

    One of the most frequent challenges for wedding planners is finding a non-alcoholic option that feels “grown-up” and pairs well with a gourmet menu. Inah solves this by pioneering a “wine complexity” in its grape juices. Through unique processing methods, Inah extracts the maximum benefits and flavour profiles from each crop.

    The result is a beverage that offers a rich, sensory experience characterized by earthy tones and a velvet finish on the palate. When poured into a crystal glass, Inah’s appearance is indistinguishable from a prestigious wine, ensuring that guests who choose not to consume alcohol still feel fully integrated into the celebration.

    A Varietal for Every Wedding Moment

    Just as a sommelier pairs different wines with different courses, Inah offers a range of varietals that allow for a curated beverage program throughout your wedding day:

    The Welcome: Rossore Superior Sparkling

    First impressions are everything. As guests arrive at your reception, a glass of Rossore offers a crisp, refreshing, and zesty greeting. Made from the finest Colombar grapes, this pink sparkling juice is tart and uplifting. It is the perfect companion for pre-reception canapés, particularly sushi, ceviche, or light vegetable appetizers.

    The Cocktail Hour: Merlot and Sauvignon Blanc

    For a relaxed afternoon cocktail hour, the Merlot varietal evokes the feeling of late summer fruits. It features sensual flavours of plum and blackcurrant, making it smooth and easy-drinking—a guaranteed favourite for a celebratory atmosphere.  Both international award winning varietals.

    There was a time when bridal beauty meant dramatic contour, heavy lashes and makeup that looked flawless in photos but unfamiliar in real life.

    Now? Brides are asking for something different.

    They still want glow, longevity and to feel beautiful in every frame. But above all, they want to look like themselves.

    The natural bridal makeup movement has quietly become one of the strongest wedding beauty trends – and no, “natural” doesn’t mean no makeup. It means strategic makeup. Skin that still looks like skin. Definition without harsh lines. Radiance without shimmer overload.

    Because the goal is no longer transformation – It’s recognition.

    What natural bridal makeup actually means in 2026

    Natural bridal makeup isn’t one look – it’s a finish.

    Think:

    • Fresh, breathable skin
    • Cream-based products over heavy powders
    • Softly defined eyes
    • Brushed-up brows
    • Neutral tones that photograph beautifully
    • Strategic glow rather than visible highlighter
    • Long-wear formulas that survive tears, hugs and dance floors

    Beauty experts continue to emphasise that timeless bridal beauty begins with understanding your personal style rather than following social media trends—and that trials remain one of the smartest bridal investments.

    The natural bridal makeup looks brides are loving right now

    1. The elevated bare face – This is for brides who rarely wear makeup.

    Expect:

    • Sheer coverage
    • Spot concealing
    • Soft bronzing
    • Cream blush
    • Defined lashes
    • Satin skin

    Best for: Garden weddings, intimate ceremonies, minimalist brides.

    2. The soft romantic glow – Probably the most requested bridal look right now.

    Expect:

    • Luminous foundation
    • Champagne-toned eyes
    • Feathered brows
    • Rosy cheeks
    • Soft nude lips

    Best for: Traditional weddings and destination celebrations.

    3. The modern clean bride – Quiet luxury, but bridal.

    Expect:

    • Sculpted yet invisible complexion
    • Neutral monochromatic tones
    • Soft eyeliner
    • Healthy skin finish

    Best for: Fashion-forward brides.

    4. The golden hour bride – Warm, lit-from-within skin that feels effortless.

    Expect:

    • Peach and honey tones
    • Glossed lips
    • Soft definition

    Best for: Summer and outdoor weddings.

    How to choose your bridal makeup artist (without regretting it later)

    Your artist should:

    • Have a portfolio that already looks like your dream aesthetic
    • Show close-up skin photos (not only edited images)
    • Offer trials or consultations
    • Understand flash photography
    • Ask about your venue, weather and ceremony timing
    • Work with your natural skin texture – not against it

    Bridal beauty pricing varies widely depending on experience, travel, products, package inclusions and whether trials are included, which is why comparing package value matters more than comparing headline prices alone.

    Bridal makeup artists across South Africa for the natural bride

    1. Kolourgen

    Kolourgen’s approach sits beautifully between soft glam and natural elegance—ideal for brides who want to look elevated but still recognisable.

    • Location: Cape Town, Western Cape
    • Speciality: Bridal artistry with natural enhancement and polished finishes
    • Estimated cost:
      Bride (with trial): From R1 550
      Bride (without trial): From R1 100
      Bridesmaids: From R550
    • Contact: 082 784 0087
    • Website: KolourGen

    2. Louisa Makeup & Hair

    A great option for brides wanting a collaborative process and a polished natural finish.

    • Location: Cape Town, Western Cape
    • Speciality: Bridal hair and makeup packages with consultation-led planning
    • Estimated cost:
      Trial: From R650–R750
      Wedding day + trial: From R1 300
    • Contact: 072 936 1361 / [email protected]
    • Website: Louisa

     

    3. Makeup By Mel

    Ideal for brides wanting accessible pricing without sacrificing the bridal experience.

    • Location: East Rand, Gauteng
    • Speciality: Custom bridal looks from natural glow to classic elegance
    • Estimated cost:
      Bride: From R550
      Bridesmaids: From R450
      Trial: From R550
    • Phone: 073 195 8017 / [email protected]
    • Website: MBM

    4. Divine Detail

    Perfect for brides who are nervous about going too bold and want a softer result.

    • Location: Pretoria, Gauteng
    • Speciality: Soft, wearable bridal makeup designed to still feel like you
    • Estimated cost:
      Wedding package (Bride + Bridal Party): From approximately R4 500
    • Phone: 081 609 8157 / [email protected]
    • Website: Divine Detail    

     

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    5. EA Beauty Studio 

    Known for creating elegant bridal beauty that photographs beautifully while staying wearable in person.

    • Location: Mbombela, Mpumalanga
    • Speciality: Destination bridal beauty and soft timeless makeup
    • Estimated bridal investment: Custom quote on enquiry
    • Contact: 082 803 3617 / [email protected].
    • Website: EA Beauty Studio

    6. Metamorphosis Beauty

    A solid option for brides wanting traditional bridal support with package flexibility.

    • Location: South Africa (venue-based bridal services available)
    • Speciality: Bridal packages and event artistry
    • Estimated cost:
      Wedding Day Bridal Makeup: From R1 200
      Trial: From R850
    • Contact: 060 895 4557 / [email protected]
    • Website: MetaBeauty

    The final touch

    The best bridal makeup isn’t the one that gets the most compliments. It’s the one that lets you look back at your photos in ten years and still feel like the woman in them.

    Natural bridal beauty isn’t about wearing less – it’s about wearing yourself, beautifully.

    And if there’s one wedding trend worth keeping forever, it might just be that.

    ALSO SEE: Bridal beauty icons: Wedding makeup ideas inspired by celebrity bridal moments 

    Bridal beauty icons: Wedding makeup ideas inspired by celebrity bridal moments

    Featured image: Pinterest