new perfume launch Archives

Latest addition to the Montblanc women’s fragrance line in its most intense and captivating

Just as a signature inked on paper is a personal expression on one’s identity, Montblanc Signature gives women different ways to express themselves and their exceptional character through fragrance. A nod to Montblanc’s heritage in the culture of writing, Montblanc Signature creates a lasting olfactory imprint of her personality for others to remember her by.

Montblanc Signature Elixir is a new mesmerizing olfactory expression of the fragrance collection that redefines sensuality and opulence. Its most intense variation yet, this bold, warm and luxurious Eau de Parfum is crafted for the Montblanc woman who writes her story with confidence, passion, and allure.

A Captivating Olfactory Experience

Montblanc Signature Elixir is an intense and sophisticated composition defined by its floral ambery vanilla character. This sensual elixir opens with a striking top note of red orchid, lending an exotic floral signature. At its heart, vanilla absolute unfolds its deep and enveloping sweetness, mingled with the warmth of resins for a rich and textured sensation. The fragrance culminates in a captivating base of amber woods, leaving an unforgettable trail of depth and sophistication.

“Montblanc Signature Eau de Parfum is a very clean, white and musky vanilla fragrance. In Elixir, the vanilla is revisited in a powerful and sensual version, thanks to the work of the resins that bring this warmth. The woods also provide a lot of texture and substance to the note,” explains Guillaume Flavigny, the perfumer behind this creation.

A Design as Luminous as Its Fragrance

A visual ode to bold elegance, the Montblanc Signature Elixir bottle is crafted from red gradient glass, its curves and surfaces playfully reflecting the light and captivating the eye. The black cap, adorned with the iconic Montblanc emblem in gold, underscores the fragrance’s absolute preciousness. The outer packaging echoes Montblanc’s rich heritage, with a matte black Saffiano pattern that evokes the Maison’s savoir-faire in leather craftsmanship, enhanced by a golden band and handwritten logo.

A new signature of Elegance

With Montblanc Signature Elixir, Montblanc continues to expand its Montblanc Signature collection, offering a new olfactive variation designed to captivate and intrigue. The lineup to date includes the fresh and powerful Montblanc Signature Eau de Parfum with its floral, musky and vanilla notes, and the sparkling and radiant Montblanc Signature Absolue with its floral ambery character.

This latest launch is a tribute to unapologetic femininity, blending the art of writing with the art of perfumery—a testament to the Maison’s dedication to craftsmanship and excellence.

About Montblanc:

Synonymous with excellence in craftsmanship and design, Montblanc has been pushing the boundaries of innovation ever since the Maison first revolutionized the culture of writing in 1906. Ingenuity and imagination continue to be driving forces for the Maison today as it advances its expression of fine craftsmanship across product categories: writing instruments, watches, leather goods, new technologies and accessories. Reflecting upon its ongoing mission to create fine lifetime companions born from bold ideas and expertly crafted through the skills of the Maison’s artisans, the iconic Montblanc Emblem has become the ultimate seal of performance, quality and an expression of sophisticated style. As part of its on-going commitment to elevating and support those who strive to leave their mark, Montblanc continues to assert its encouragement of education programs around the world and initiatives that inspire people to express their full potential.

About Interparfums SA:

Founded by Philippe Benacin and Jean Madar in 1982, Interparfums develops, manufactures and distributes prestige perfumes and cosmetics as the exclusive worldwide license for Moncler, Boucheron, Coach, Jimmy Choo, Karl Lagerfeld, Kate Spade, Montblanc and Van Cleef & Arpels in particular. The company is also the owner of Lanvin fragrances and the Maison Rochas. With products sold in over 100 countries worldwide through a selective distribution network.

Also see: ‘I Want Choo Le Parfum’ The new fragrance from Jimmy Choo

Introducing ‘I Want Choo Le Parfum’ – an intense and vibrant perfume ready to ignite confidence.

‘I Want Choo Le Parfum’ joins the exclusive ‘I Want Choo’ fragrance line embodying the daring, glamorous and exceptional craftsmanship synonymous with Jimmy Choo. The latest instalment has been expertly crafted to align with the first two creations, delivering a complimentary third fragrance for the collection. I Want Choo Le Parfum brings a sumptuous and playful amber floral woody perfume to the sought-after line up, offering a scent personality fit for any occasion with one unified desire; to capture the powerful and celebratory spirit at the heart of Jimmy Choo’s DNA.

An exemplary creation by perfumers Marie Salamagne and Amandine Clerc-Marie, ‘I Want Choo Le Parfum’ combines the finest ingredients of white flowers and woody notes, the sparkling statement blend is a feminine and sophisticated fragrance, the perfect accessory to an unforgettable evening.

The scent journey begins with vibrant, lifting top notes of pear, golden gardenia and blackberry followed with a creamy, warm heart with notes of jasmine, patchouli and ambrette, and is rounded off with base notes of moss amber, sandalwood and praline accord for an evocative blend of fragrance excellence.

The captivating ‘I Want Choo Le Parfum’ fragrance is suitably housed in a statement, sculptural bottle designed to align with the desirability of the scent within. Elevated further with a translucent metallic golden glass and elegantly decorated with the brand’s signature JC monogram. The attention to detail of the bottle design is completed with a spray cap infused with Jimmy Choo’s signature gold and finished with a hammered effect accent ring. Presented in an exquisite shimmering gold box, the packaging is the perfect pairing for the perfume.

The city of London after-dark becomes the playground for the ‘I Want Choo Le Parfum’ campaign, scenting the city’s landscape with its alluring and addictive fragrance. Lining London’s street with gold, one of the house’s signature shades, the beautifully-crafted golden bottle featuresalongside model muses, Rebecca Longendyke and Sacha Quenby, against the backdrop of the intoxicating energy and joy of the city at night. ‘I Want Choo Le Parfum’ is inspired by the daring essence of the Jimmy Choo woman, ready to take on the London party scene with confidence.

‘I Want Choo Le Parfum’ is a playful, vibrant ode to empowering female friendships, evoking glamorous andmemorable nights.

ABOUT JIMMY CHOO:

Established in 1996, Jimmy Choo is a global luxury brand with an empowered sense of glamour and a playfully daring spirit. Celebrated for its confident style and exceptional craftsmanship, Jimmy Choo is synonymous with the art of celebrity dressing and red-carpet style. The house’s innovative spirit meets time-honoured techniques in the form of exceptional collections spanning footwear, handbags, fragrance, a range of accessories and a growing men’s offering. Together, CEO Hannah Colman and Creative Director Sandra Choi have built a global powerhouse defined by glamour, optimism and joy. Jimmy Choo is part of Capri Holdings Limited’s global fashion luxury group publicly listed on the New York Stock Exchange under the ticker CPRI.